Michael Sikand & Simran Sandhu - Co-Founders of Our Future Speak on Getting Acquired by Morning Brew

Today on The Casey Adams Show I sat down with Michael Sikand & Simran Sandhu, the co-founder of Our Future (recently acquired by Morning Brew). They discuss their journey, which began with a mentor's advice to never let a good crisis go to waste. They emphasize the importance of finding content that can be monetized, creating high-quality ads, and growing it as big as possible. They also discuss the importance of having a friendship with ambitious people of the same age, picking the right market, and managing expectations.

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Follow Michael on Instagram: https://www.instagram.com/michaelsikand/

Follow Simran on Instagram: https://www.instagram.com/im.simmy/

Follow Our Future on Instagram: https://www.instagram.com/ourfuturehq/

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[00:00:01] - "Future innovators join podcasting"

[00:09:05] - Media empire born on TikTok.

[00:12:16] - Loving suits, speaking, pivoting.

[00:18:49] - Managing expectations: hard.

[00:22:06] - Founders considering selling Morning Brew.

[00:25:14] - "Productivity in Austin exceeds NYC."

[00:28:19] - Innovative short-form content creator.

[00:37:51] - Discipline leads to success.

[00:44:03] - "Embrace momentum, accept yourself."

[00:47:15] - Gaining diverse experience for growth.

[00:50:26] - Excited network-building and parring.

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