Data-Driven Finance: The Financial Intelligence Podcast

Michael Whitt of ApexEdge on Subscriptions Management

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In this episode we speak with Michael Whitt, President and Co-founder of ApexEdge, about subscription-based products and services and how financial institutions can offer superior customer experiences related to subscriptions. In our discussion we cover things like:

  • The disparities between consumers and providers.
  • Why are so many businesses moving to subscription instead of ownership business models?
  • Why subscriptions cancellation may soon be table stakes for financial companies.
  • What is “friendly fraud”?
  • How this affects the relationship between banks and subscription providers.

    • Useful links:

    ApexEdge
    Michael Whitt on LinkedIn
    Envestnet Yodlee

    ...more
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    Data-Driven Finance: The Financial Intelligence PodcastBy Envestnet Yodlee
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