On today’s episode Michael Zakkour, Founder, 5 New Digital stops by to talk about his view of Immersive Commerce.  What is Immersive Commerce? I believe it's a far more intelligent way to talk about the collection of technologies that make up the metaverse.  All these technologies are on different adoption profiles.   They really need to be analyzed independently while being collected in one technology bucket for forecasting purposes.  Going forward I'll use Immersive Commerce and Metaverse interchangably.

5 New Digital is a global retail and digital commerce consulting firm with offices across the U.S., Europe and Asia.  5 New Digital founder Michael Zakkour has worked with hundreds of companies on their retail, eCommerce, marketing, technology and international growth strategies for more than 25 years.  He is one of “Rethink Retail’s 2022 Top 100 Retail Influencers”, the author of two Amazon best sellers “The New Retail” and “China’s Super Consumers” a 5-time “Alibaba Global Digital Influencer” and his thought leadership and status as a retail futurist in Immersive Commerce, Unified Commerce, Live-Streaming, and Metaverse Retail has made him a sought-after consultant, keynote speaker, C-Suite coach and media personality.

The 5 New Digital research, strategy and execution teams focus on short-term engagements that empower our clients to quickly break down the walls between online and offline commerce and reimagine how retail, digital commerce, supply chain, and content, MUST be integrated at home and internationally to thrive in a Unified Commerce World. 5ND delivers world class implementation and execution services for B2C, D2C and B2B eCommerce that changes the way people think about and engage with brands and products through unified retail strategies.

Give it a listen and let us know what you think?

Podcast Guest

Michael Zakkour

Founder, 5 New Digital

Email  [email protected] 

Website https://www.5newdigital.com

Twitter https://twitter.com/michaelzakkour

LinkedIn https://www.linkedin.com/in/michael-zakkour-150b865/

Podcast Hosts

Jeff Roster

Twitter https://twitter.com/JeffPR

LinkedIn https://www.linkedin.com/in/jeff-roster-bb51b8/

Website https://thisweekininnovation.com

Brian Sathianathan

Twitter  https://twitter.com/BrianVision

Website https://www.iterate.ai

Podcast Website

https://www.podbean.com/pu/pbblog-f8asf-af2782

https://thisweekininnovation.com

Apple

https://podcasts.apple.com/us/podcast/this-week-in-innovation/id1562068014

Spotify

https://open.spotify.com/show/2QDqTUnt6jebdRHbRzSTJN

Listen Notes

https://lnns.co/2QPSfnizE5K

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