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Microsoft Becomes World’s Most Valuable Company After Apple Rout


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Microsoft Becomes World’s Most Valuable Company After Apple Rout. After briefly claiming the top spot on Monday, Microsoft shares rose 0.6
percent Tuesday, pushing the company's market value to $828.1 billion at the
close. That exceeded by more than $1 billion the value of Apple, which has
tumbled this month on concern about iPhone unit sales. The last time
Microsoft's market capitalization was bigger than Apple was in 2010, according
to data compiled by Bloomberg. A recent stock market swoon has taken a toll on
nearly all technology companies. But investors have punished consumer-focused
companies like Apple and Amazon.com Inc. more than firms that mostly cater to
businesses, like Microsoft. It's down 6.3 percent since the start of October,
while Apple has lost 23 percent. Starting more than a decade ago, Microsoft
fell behind Apple as computing shifted from desktop machines to mobile devices
like iPhones, making Microsoft's PC dominance less relevant. Attempts to
regain its footing by acquiring Nokia's handset business and releasing its own
phones led to expensive writedowns. This was particularly galling for the
Redmond, Washington-based company because it once kept Apple afloat with a
cash infusion in the 1990s. The rise of cloud computing changed Microsoft's
fortunes about five years ago. Under Chief Executive Officer Satya Nadella,
the company invested heavily in data centers and other infrastructure to run
applications and store data for corporate customers. And instead of trying to
tie Office work productivity software to its Windows operating system,
Microsoft offered it as a subscription service over the internet and on other
companies' devices -- including Apple's. It also stopped making smartphone
hardware, while boosting the quality of its tablet and PC designs. Microsoft
is now second behind Amazon Web Services in the cloud. That's insulated
Microsoft's stock from worries about declining consumer spending on devices
and increased regulation of digital advertising businesses like Facebook Inc.
and Alphabet Inc.'s Google. DM
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INCE|Connect NewsBy INCE|Connect News