Are you chasing every trend that hits the market — or curating the ones that actually align with your brand? And if you're a consumer, are you buying into a trend because it works for you, or because everyone else is wearing it? Image consultant and stylist Mikara Reid of MIIEN Consultancy defines what a fashion trend actually is, how fast fashion accelerates the cycle, and why knowing the difference between following a trend and owning one changes everything — for retailers and consumers alike.
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ABOUT MIIEN CONSULTANCY
The destination for discovering your fashion identity — led by Mikara Reid. We help public-facing professionals and DTC fashion retailers express their truest selves through style, clarity, and purposeful branding.
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**The guidance shared in this video is intentional but general. MIIEN Consultancy's work is deeply personalized — what's right for your image, brand, or business is specific to you. For tailored direction, explore our services above.
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