In this engaging conversation, we dip in as a fly-on-the-wall at the latest MusicFit Brunch n' Learn hosted by Mike Schwartz with a very special guest, Calgary's Alternative, X929's Logan Middleton. They discuss the best practices for getting your indie band on the radio. The conversation explores the relevance of radio in the current music landscape, emphasizing its role in audience building and artist exposure. The importance of music licensing and royalties and tactical strategies for artists to engage with radio stations effectively are highlighted. The conversation concludes with a focus on the significance of networking and community support within the Calgary music scene, encouraging artists to collaborate and promote each other.Head here: https://www.skool.com/music-fit-collective-6208/about for access to our community, our hot, new 6-week artist development camp and the full recording of this brunch n' learn, including the top secret song reviews from Calgary's finest.

In this episode of MusicFit Radio, host Mike Schwartz breaks down the key to making strategic decisions in your music career. If you’ve ever found yourself saying yes to every gig or opportunity, only to feel burnt out and unfulfilled, this episode is for you. Mike introduces the three critical components every musician should consider: cash, cred, and chops.

Learn how to filter opportunities effectively by asking yourself if they contribute to your financial gain, enhance your credibility in the industry, or help you improve your skills as an artist. Mike emphasizes that not every gig needs to pay well, but it should either boost your reputation or challenge you to grow as a musician.

Discover practical examples and insights on how to leverage opportunities that hit at least two out of the three criteria, ensuring that your time and energy are spent on gigs that truly matter. Whether you’re an emerging artist or a seasoned pro, this episode provides the tools you need to navigate the music industry with intention and purpose.

What You’ll Learn in This Episode:

💰 How to prioritize opportunities based on cash, cred, and chops

📈 The importance of knowing your worth and valuing your time

🎤 Real-life examples of gigs that enhance your career

🚀 Strategies to filter out the noise and focus on what moves the needle

Follow Mike on Instagram at @musicfitmike and stay connected with Music Fit Records for more insights and updates.

Ready to take your music career to the next level? Visit musicfitrecords.com and register for the MFL, the only professional music league on the planet.

In this episode, we dive deep into MusicFit Afterhours—the in-person experience that brings the MFL community to life. These aren’t just shows. They’re intimate, high-energy gatherings where artists and fans connect, real challenges are addressed, and new music is tested in front of a live, engaged audience.

We break down how Afterhours solves the biggest problems artists face, from feeling disconnected from their audience to finding real-time feedback on their work. Plus, we’re talking about how every moment is recorded and documented, giving artists the kind of high-quality content that fuels their career growth.

And for the fans? This is where MFL Season Ticket Memberships come in. At every Afterhours event, we invite music lovers to go beyond the show and join the movement—unlocking exclusive content, merch, and an online community built for true music fans.

What You’ll Learn in This Episode:

🎤 How Afterhours events provide real-world solutions for artists and fans
📡 The power of content ownership and how artists benefit from full access to their recordings
🤝 Why Afterhours is the key external force of the MFL, bringing the online and offline worlds together
💡 How fans can become Season Ticket Holders and gain access to exclusive perks, merch, and community experiences

🔗 How to become an MFL Season Ticket Holder and get access to exclusive content, community perks, and merch
📺 Where you can watch past Afterhours performances and behind-the-scenes moments.
🎶 How to stay connected with MusicFit Records and be the first to hear about upcoming Afterhours events.

Follow along on Instagram at @musicfitrecords and @musicfitmike

Learn more about the MFL and get your Founding Member Lifetime Pass for ONLY $79 here: MusicFit Lifetime Pass

Artists, wanna play in the MFL? Apply here.

Got questions or thoughts on this episode? Hit us up in the comments or tag us on social media! Let’s keep building a music community that moves people. 🎶🔥

Welcome back to MusicFit Radio, the ultimate destination for bands and fans eager to break free from the traditional constraints of the music industry. In this episode, host Mike Schwartz unveils the revolutionary Music Fit League (MFL), a groundbreaking initiative that gamifies artist development by treating musicians like athletes. Discover how the MFL bridges the gap between artists and fans, creating a dynamic ecosystem that empowers musicians with the skills and confidence needed to thrive.

Mike dives into the challenges faced by independent artists, from overwhelming industry complexities to the struggle of standing out in a saturated market. Learn how the MFL redefines artist development through its three core principles: learning through action, rewarding progress, and building a thriving ecosystem. Each season presents a series of challenges designed to foster real-time skill development in areas like audience engagement and live performance strategies.

Explore how the MFL celebrates growth at every step, offering mentorship opportunities and exclusive experiences as artists achieve milestones. Fans play an active role in this journey, deepening their connection with the music and its creators while brands align with a vibrant movement focused on authenticity and collaboration.

Join Mike as he discusses the importance of metrics that matter, ensuring that every point earned reflects tangible progress toward career goals. The MFL is more than a healthy competition; it’s about building sustainable careers and fostering meaningful connections.

If you're ready to rewrite the playbook on success in the music industry, this episode is a must-listen!

(00:00) Intro

(01:30) The MusicFit League is transforming artist development through gamified experiences

(05:00) The MFL and real-time problem-finding and problem-solving

(7:48) MFL as a discovery platform

(8:00) Gamified Artist Development for Calgary's emerging artists

(9:21) Closing remarks, re-writing the rules of success and the music economy.

Stay tuned to MusicFit Radio. For more information please check out our socials

@musicfitrecords and follow Mike at @musicfitmike

Welcome to MusicFit Radio, the go-to podcast for bands and their fans who are ready to break free from feeling broke and burnt out. Hosted by Mike Schwartz, the mastermind behind the MusicFit Method, this episode is all about engagement. Dive into the essentials of transforming your band into a thriving business by nurturing your audience and building a self-sustaining ecosystem.

Explore the importance of creating genuine connections with your followers through newsletters and community platforms like Grouped. Discover how to identify your ideal clients—bands, brands, and fans—and engage them effectively to foster a supportive network that attracts superfans and brands alike.

Mike shares insights on leveraging community spaces to provide value and foster direct communication with your audience. Learn why relying solely on social media platforms like TikTok and Instagram can be risky, and how creating a dedicated community can ensure a more personal and lasting connection with your fans.

Uncover strategies to turn followers into superfans, from inviting them into the songwriting process to hosting unique live events that leave a lasting impression. Understand the power of nurturing these relationships to create memorable experiences and content that resonates.

Whether you're a band looking to scale your business or an artist seeking to deepen your fan connections, this episode offers actionable advice to elevate your music career. For more information and to explore engagement tools that suit your artistic journey, visit www.musicfitrecords.com and join the conversation with MusicFit Records on social media.

(00:00) Music Fit Radio is the official education station for bands and their fans

(00:28) Music Fit Radio is where we examine the proper way to build a band

(01:19) Bay: How do artists build an audience? How do they nurture it

(07:43) The goal is to build a community of artists through social media

(08:03) Turning your followers into fans is key to monetizing your music

Welcome to MusicFit Radio, the ultimate destination for bands and fans who are done with being broke and burnt out. Hosted by Mike Schwartz, creator of the MusicFit Method, this episode delves into the transformative power of wellness in building Rockstars from the inside out! Discover how centring wellness not only enhances physical and mental health but also fosters authentic connections with fans and collaborators, levels up brand awareness and helps you get in with the right community that wants to help you succeed.

Explore the essence of the BEATS Method, starting with building brand awareness through genuine conversations and connections. Learn why polarizing your audience can lead to deeper connections and lifelong fans. Mike emphasizes the importance of physical and mental wellness, sharing how it fuels creativity and captivates audiences, ensuring artists can thrive both on and off stage.

Uncover actionable steps to integrate wellness into your branding, from sharing personal wellness journeys to exploring new avenues for audience engagement. Whether you're a band, fan, or brand, this episode offers insights to elevate your music career sustainably.

(00:00) Intro

(00:28) How wellness builds awareness and attracts brands

(04:03) Conversation + connection with conviction leads to conversion...

(07:55) Physical health gives artists the energy to captivate audiences

(09:18) Take care of your physical and mental wellbeing

(13:32) What's one aspect of your wellness journey?

(14:57) When a band has fans, they will attract more brands

(17:38) The role of wellness in audience building

For more information, artist roster applications, or to submit a song and join our MFer Club, please head to www.musicfitrecords.com

Welcome to MusicFit Radio with your host, Mike Schwartz, the creator of the MusicFit Method.

In this episode, Mike introduces the fourth and final core pillar of the MusicFit ethos: The BEATS Method Blueprint. This is the framework designed to help artists grow their audience, build meaningful connections, and amplify their music's reach. Discover how to navigate the rockstar lifestyle with actionable steps and insights from Mike's multi-industry experience.

Learn how to build awareness, engage followers, acquire fans, and scale your music career sustainably. Dive into the BEATS Method and transform your musical journey into a thriving business.

Chapters:

(00:29) How the BEATS Method is a clear and actionable framework for building a sustainable and successful music career without compromise

(01:40) Bands are business

(03:28) The BEATS Method: Build an audience of Engaged followers-turned-Acquired fans who Trust you to deliver a killer show and who want to Spread the word about you.

(04:50) BEATS Method starts with Building an audience or "Brand awareness"

(08:25) Why I started podcasting...

(16:10) Why you should over-deliver to turn fans into SuperFans

(20:30) How to build brand awareness

(22:12) Where area(s) of the BEATS Method do you need to focus on?

Resources:

Stephen Covey's 7 Habits of Highly Successful People

⁠https://www.franklincovey.com/the-habits.html⁠

⁠3--- ⁠

Bandcamp

⁠https://bandcamp.com⁠

Alex Hormozi

⁠https://www.acquisition.com⁠

Start your Grouped community

⁠https://app.grouped.com/signup?ref=658a67180b087b946f3a5b6d⁠

For more information, artist roster applications and song submissions or to join our VIP Crew, please head to ⁠⁠www.musicfitrecords.com⁠⁠

Join host Mike Schwartz on MusicFit Radio as he delves into the fascinating world of rock and roll archetypes. Discover the unique onstage personalities of band members and the crucial behind-the-scenes dream team that keeps the show running smoothly.

Explore the Rebel guitarist, Visionary bassist, Charmer lead singer, and Leader drummer, as well as their counterparts: the Nurturer, Muse, Oracle, and Empress. Learn how to balance these archetypes to create a successful band or individual music career. Tune in to understand the "Language" of the new, health-centric music industry we are creating.

Chapters:

(00:00) Introduction...

(00:28) MusicFit teaches you how to have both onstage and behind the scenes

(01:19) We created onstage personalities and behind-the-scenes personalities for the rock and roll inclined

(03:13) The Rebel: breaking rules, pushing limits...

(04:35) Visionary: Practicing creativity, foresight and inspiration...

(06:56) Charmer: Having that magnetic personality...

(08:46) All of us have a little bit of each of the archetypes

(11:13) The Nuturer: the counterpart to the rebel known as the nurturer

(12:49) How inspiration is necessary, and how it sparks creativity and influences the public perception

(14:17) The Oracle: uncovering magic in others

(17:54) Great things happen when onstage energy meets behind-the-scenes brilliance

(20:38) What's your musical archetype?

(22:15) Next on MusicFit Radio: How do the archetypes play a role in the music business?

For more information, artist roster applications or to join our submit your music to the show, please head to ⁠⁠www.musicfitrecords.com⁠⁠

Take The Quiz here: ⁠⁠www.musicfitrecords.com⁠⁠/about⁠

Welcome to another electrifying episode of MusicFit Radio with your host, Mike Schwartz.

Dive into the transformative world of the Music Fit method as we explore the five Rs: Rebel, Rewrite, Reorganize, Redistribute, and Retell.

Discover how these steps are not just changing the music industry but reinventing it entirely. From the rebellious spirit of Pirate Radio to the groundbreaking strategies of the Wu-Tang Clan, this episode is packed with insights and inspiration for artists and fans alike.

Learn how to take a stand, rewrite the rules, and share your story in ways that inspire action and change. Join us as we challenge outdated norms and empower artists to thrive with a wellness-first approach.

Chapters:

(01:01) MusicFit rejects exploitative practices and instead, empowers artists through collaboration and education

(06:53) How Wu-Tang were the OG Pirates of the music industry

(10:32) Reorganizing is really about power structures instead of top down hierarchies

(14:39) The fifth step of change is Retelling

(17:21) Share their stories of rebellion and change

Join Mike Schwartz, the Founder of MusicFit Records, as he kicks-off a revolution in the music industry.

In this first episode of MusicFit Radio, Mike introduces the MusicFit Manifesto, a bold declaration to transform the music landscape. Discover how the traditional industry model exploits artists and how MusicFit is creating a new game, prioritizing wellness, empowerment, and authenticity. If you're ready to challenge the status quo and make music a force for good, tune in and be part of the change.

Together, we can rewrite the rules and build a thriving community for artists and fans.

Chapters:

(00:00) Introducing: MusicFit Radio...

(01:26) The traditional music industry model exploits artists, says Mike Schwartz...

(05:33) At MusicFit, we are dismantling the current system. It starts with wellness...

For more information and to join our Street Team, please head to ⁠www.musicfitrecords.com⁠