Most human being don’t develop rare and valuable skills, and as a result they are commodities, who have to do in order to earn a living. How can we set ourselves to get paid for who we are, not what we do? What are the most important things our capabilities have to revolve around in the suber-being economy? Why do so many agency owners end up trapped by their own businesses? On this episode, Serial Entrepreneur, Author, Speaker, and Entertainer, Mike Koenigs, shares on the true value of platform, why it’s so important to develop our capabilities around the rare and valuable skills, and not doing.