Always Booked with Vincent Phamvan

Mike Linton (Fractional CMO) - the evolving role of the CMO and how to build alignment with a Board of Directors


Listen Later

Join us on this episode as we sit down with Mike Linton, a seasoned marketing executive and board member, renowned for his impactful leadership at Best Buy, eBay, and Farmers Insurance. We delve into the evolving role of the CMO, exploring the critical questions to ask during job interviews and the importance of building relationships with key stakeholders. Mike shares his insights on aligning with the Board of Directors, transitioning from CMO to CEO or a board role, and the invaluable lessons he's learned throughout his career. Tune in to gain valuable career development tips for CMOs and uncover the secrets to driving business success through marketing.

Stream new podcast episodes at https://destinationcmo.com/

Follow Mike on LinkedIn:  https://www.linkedin.com/in/milinton/

Follow Vincent on LinkedIn: https://www.linkedin.com/in/vphamvan/

Join the Destination CMO community on LinkedIn: https://www.linkedin.com/company/destination-cmo/ 

Podcast produced by https://www.freshpickedstudio.com/


#marketing #marketingcareers #marketingcareer #CMOcareers #podcast #podcaster #podcastersofinstagram #brandstrategy #brandmarketing #strategicmarketing #chiefmarketingofficer #CMO



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit alwaysbooked.com
...more
View all episodesView all episodes
Download on the App Store

Always Booked with Vincent PhamvanBy Vincent Phamvan

  • 5
  • 5
  • 5
  • 5
  • 5

5

117 ratings