Nick Vehr meets with Mike Perls, – cofounder and CEO of MC2 from Manchester (UK) and San Francisco, to discuss brand authenticity, experiential marketing during COVID-19 and what all marketers can learn from Sun Tzu: The Art of War.

Mike Perls and MC2

We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.

Share Mike Perls and MC2

Sign up to save your podcasts

Mike Perls and MC2

Mike Perls and MC2