Mike Sherrard (better known as the Purple Realtor) is a local Calgary realtor and entrepreneur. Through creative use of social media, personal branding, and a purple BMW, he rapidly built a real estate business and a name for himself.

In this interview, we talk about his transition from being an engineer into real estate and the struggles that came along with that. We also discuss his thoughts on building a personal brand, the future of real estate and the new business he just launched called Pivotal Hype.