In this conversation, Mike Woodfield shares his journey from a family office to becoming a successful real estate entrepreneur. He discusses the lessons learned from managing a failing business, the transition to real estate asset management, and the importance of communication with investors. Mike emphasizes the need for a solid framework when changing careers and the differences between asset management and property management. He also shares insights on navigating market changes, maintaining team motivation, and differentiating his company in a competitive landscape. The conversation concludes with Mike reflecting on his personal life and future aspirations.