Roger Bannister 4 minute mile. 1945 to 1954, unbroken.

Once broken, all kinds of other runners broke it as well.

Our belief dictates our reality.

What we believe we're worth dictates what we'll attract or earn.

Neighbor lady is a COVID Karen, but why?

Grocery stores and mask wearers.

My own personal beliefs on the mask issue.

Cities burning down because of what the protestors believe, "hunted down in the streets" myth.

Cultural rift is based around belief systems. Conflict comes from people not believing the same thing.

It's when you believe you're fighting evil that you're most capable of committing it.

People make their decision based on what they believe. If you influence what they believe, you have a lot of control over how they act.

What does your target market believe? And how are those beliefs preventing them from taking action?

Believe about themselves. Believe about the world. Believe about you and your solution.

Bitcoin is complicated.

I got in too late.

The IRS will come after me.

I can't spend it once I have it.

What do you need them to believe if they're gonna be primed to take the action you want them to take?

Believe about themselves. Believe about the world. Believe about you and your solution.

Buy it at coinstar.

It's only at the beginning of its upward trend.

Here's how easy it is to report (or hide).

Here's how easy it is to convert and spend / here's all the sites that accept it.

Marketing is all about building a world for them to live in, where they believe all the things you need them to believe, in order to act in the way you want them to act.

You can do this with your sales copy. You can do it with your content.

Next couple of weeks, unreleased interviews from Let's Talk Copy.

Shout Outs to new members

Priest Suasion - the attention-grabbing archdruid

Priest Doug - CopyComposer

Priest Darbek - Grand Vizier of Holistic Medicine

Priete Zombeezee, aka Priest of the High, aka The Highest Priest

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