In this mini-episode of the Extraordinary Pursuits podcast, John Thackston, co-founder of SOAR Performance Group, joins host Rachelle Kuramoto to discuss the importance of key performance indicators (KPIs) in business. He focuses his counsel on how startups should measure success and align company goals.  

John emphasizes the need for clarity in KPIs, suggesting that companies should limit their dashboards to avoid confusion and ensure effective communication across teams. The conversation highlights the balance between measuring performance and maintaining focus on strategic objectives as businesses scale. 

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About John Thackston: 

John Thackston is the co-founder and CEO of SOAR Performance Group, a consulting and training company that concentrates on transformation, enablement, and training for sales and customer success. John is a business and sales performance expert and consultant who designs, develops, and implements Sales Capital Management℠ projects to help B2B companies adopt new go-to-market (GTM) strategies and enhance their bottom line. He is a sought-after guest speaker and panelist who shares guidance about ways to improve how to land, expand, and retain customers by creating customer value. 

BIP Ventures