<p>Tim shares the lessons he learned managing brands at Kraft and how he thinks about teaching marketing at Kellogg today. He also explains how branding has changed over the last 20 years and where it's headed next.</p>

Tim shares the lessons he learned managing brands at Kraft and how he thinks about teaching marketing at Kellogg today. He also explains how branding has changed over the last 20 years and where it's headed next.

Miracle Whip, Peloton, and the Future of Branding with Professor Tim Calkins

<p>Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots.&nbsp;</p>

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Entrepreneurship

Marketing

Management

Practical Pivots is the go-to source for startup leaders and investors asking, “What do we do next?”. Each episode, we talk with a wide array of experts to guide companies to disrupt the undisruptable, turn setbacks into scale-ups, and transform plateaus into pivots. 

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Miracle Whip, Peloton, and the Future of Branding with Professor Tim Calkins

Miracle Whip, Peloton, and the Future of Branding with Professor Tim Calkins