Elizabeth Guman is Managing Partner of Strategy Arts, a Philadelphia-based consulting group focusing on strategic planning, sustainability planning and market innovation. Elizabeth told a story at MSS9 about a lunch she shared with Judy Wicks early in her career set her feet on the path toward a life working for a more just, equitable and sustainable world. Judy Wicks is the Godmother of Sustainable Business, founder of The White Dog Cafe and author of Good Morning Beautiful Business. She joins Elizabeth on the podcast to discuss the history and future of the sustainable business model with host, Michael Schweisheimer.