Today’s episode is an excerpt from my guest appearance on Suzanne Falter-Barns’ Get Known Now teleseminar series. In this segment, we discuss the importance of exhibiting and having realistic expectations and goals. If you’d like to have a copy of the entire interview on mistakes exhibitors make, just send an e-mail with the subject line “Mistakes interview.” Other topics covered include: generating traffic, attracting visitors, working with leads, and more. This episode of Trade Show Insights is protected by copyright. You may share this recording with colleagues, as long as it is