In episode 79 of the AdQuick Madvertising Podcast, host Adam Singer sits down with agency founder, author, and host of Thinking with Mitch Joel, to break down the future of marketing in the age of AI. They dig into how AI is reshaping strategy and creative work, what “decoding the future” really means for brands, and why a strong human voice and consistent body of work matter more than ever.

Mitch shares lessons from decades in digital marketing, from early search and social media to today’s generative AI tools, and explains why marketers who understand behavior, technology, and culture will have a massive edge. Adam and Mitch also explore email and out-of-home (OOH) as durable channels, the limits of algorithms, and how creators and strategists can stay relevant as AI eats routine “knowledge work” for breakfast.