In this month's podcast, Keith lays out a simple two-step process to thwart the defense’s efforts to exploit the fact most pain cannot be seen on the outside. By using an old adage and a new analogy, you can remind the jury of something that they already know to be true: you can’t judge a book by its cover. Once you resurrect this knowledge that the jury brought to the courtroom with them, the defense will no longer be able to play loose and fast with the facts when it comes to pain that may not look like a big deal, but is a big deal.