Widerfunnel's Director of Behavioral Science, Matt Wright leverages his tenacious curiosity to help clients better understand the motivational drivers behind customer segments. Matt is responsible for implementing a Mixed-Method Experimentation approach that blends qualitative and quantitative, behavioural and attitudinal studies, conversion optimisation, and personalisation across a wide range of sectors.

Digital Growth Hacking  – Australia's first podcast dedicated to all things experimentation, CRO (conversion rate optimisation) and personalisation hosted by New Republique's Co-founders Nima Yassini and Stacey Issac. 

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@NewRepublique 

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