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Mixer: why Microsoft keeps failing at being cool

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One of the privileged industries experiencing growth during the current pandemic crisis is the gaming industry. Yet in this atmosphere of growth and opportunity, many were affected when all of a sudden the game-streaming platform Mixer, owned by Microsoft, announced that it was shutting down, recently in June. Does this mean Microsoft lost the battle for game-streaming services? Are they relying on Facebook’s social and streaming DNA; while they can focus on making games available to more people?

This is Company Forensics: What happened to Mixer.

#Mixer #startups #Slidebean
0:00 - Intro
2:24 - Mixer: Bring Ninja and Shroud
3:21 - Mixer: The consoles war
4:20 - Mixer: 2 billion gamers
5:00 - Mixer: xCloud Project
5:53 - Mixer: Union makes force?

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Sidebean makes documentaries about startups, tech, and their impact on society. It is a venture-backed company that helps other startups navigate the complicated road to success. They love to cover stories around business, startups, and tech, trying both to teach and entertain.

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