<p>This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS & LOGISTICS Strategy for the PLACE element within the Marketing Mix.</p>

This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS & LOGISTICS Strategy for the PLACE element within the Marketing Mix.

<p>This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 8 MARKETING CHANNELS &amp; LOGISTICS Strategy for the PLACE element within the Marketing Mix.</p>

MKTG 4900 Ch. 8 Marketing Channels & Logistics Strategy "2"

Course lectures for both Marketing Principles (MKTG 3000) and Marketing Planning (MKTG 4900)

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MKTG 4900 Ch. 8 Marketing Channels & Logistics Strategy "2"

MKTG 4900 Ch. 8 Marketing Channels & Logistics Strategy "2"