MKTG TLK

In this episode of MKTG TLK, we sit down with Adamma Ihemeson, an AI Marketing Educator & Consultant who's on a mission to make AI marketing more accessible. Adamma Ihemeson is a Nigerian-American marketing leader who shares her journey from nonprofit communications to becoming a leading voice in AI marketing automation. You'll hear tips on how marketers can integrate AI into your day-to-day workflows, from building custom prompts for launch campaigns to creating low-code AI marketing engines.

In this episode of MKTG TLK, we sit down with LaShanda Jackson, an innovative marketing executive based in Atlanta. With over 15 years of experience, LaShanda is a global brand builder with deep expertise developing and executing experiential & lifecycle marketing initiatives. You'll hear LaShanda's unique perspective on marketing leadership and understanding consumer decisions and how that can lead to creating impactful campaigns. She also shares her insights maintaining confidence and self-advocacy navigating corporate spaces as a Black woman.

In this episode of MKTG TLK, we sat down with Erin Webster-Shaller, a talented marketer based in New England and VP of Marketing at Lose It. This episode was recorded during Startup Boston Week at Suffolk University. 

We talk about Erin's career journey, community-led growth, and how marketing approaches evolve throughout different phrases of a company's growth. 

In this episode of MKTG TLK, we sat down with Nika Ouellette, a former professional athlete turned marketer. She is the Head of Marketing and Education at Perch. This episode was recorded during Startup Boston Week at Suffolk University. 

We talk about how Nika's athletic career influenced her journey into working in sports, the challenges faced being a woman in a male-dominated industry, and how her role allows her to liaison between product, marketing, sales, and success. 

In this episode of MKTG TLK, we sit down with Shoshana Luria, a content marketing leader based in California. With 10 years of experience, Shoshana builds and executes revenue-generating content strategies for B2B SaS brands. 

We'll be talking about making B2B content engaging, combatting burnout with connection, setting boundaries while staying flexible in work, and unpacking Shoshana's marketing journey. 

In this episode, MKTG WMN co-founder Gabrielle Dalvet sits down with MK Getler, the CMO of Loop & Tie. They are a two-time Marketing Executive in the gifting software space and brings almost two decades of work experience. 

You'll hear MK share their unique perspective on marketing leadership, the importance of representation, and how their identity has shaped their approach to business.

In this episode, we chat with Taylor Corrado, a seasoned marketing leader with nearly 15 years of experience across multiple industries. As the Senior Director of Brand Marketing at Wistia, Taylor is a marketer who measures brand impact and and balances growth pressures with long-term brand building. 

We'll be diving into Taylor's experience working in startups, her insights on video marketing, and setting clear work boundaries to improve wellbeing and work quality

In this episode of MKTG TLK, we sit down with Chima Mmeje, Senior Content Marketing Manager at Moz and founder of the Freelance Coalition for Developing Countries. 

Chima shares her insights on content strategy and her journey how the COVID-19 pandemic forced her to pivot from being a generalist to specializing in content SEO for tech companies, a decision that transformed her career trajectory. 

We also explore Chima's experience with imposter syndrome and how finding mentors was crucial to her success. Finally, we discuss the practical approach to AI tools like ChatGPT, viewing them as assistants rather than replacements.

In this episode of MKTG TLK, we sit down with Kiersti Bird, a seasoned marketing leader with a career spanning luxury goods, CPG, and the outdoor industry. 

Kiersti shares why storytelling is essential for brand success and how she's navigated the challenges of being a woman in male-dominated industries.

What happens when you mix old-school agency experience with zero tolerance for tech bro bullshit? 

In this episode of MKTG TLK, we sit down with Natalie Cunningham, a veteran marketer with 15+ years of experience. 

Natalie breaks down how women can own their career narrative, build genuine relationships without compromising their authenticity, and the changes we need in tech's male-dominated culture.