Microphone Money

MMP 021 : The Reasons For Creating An Interview Based Podcast


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The reasons I focus so much on an interview based show is pretty simple.  Here is a list of the reasons why I am a proponent of this format:

  • When you start out, you are going to be brand new with no platform
  • You are unlikely to have enough expertise when you first begin to fill 52 episodes per year with your own knowledge
  • We are building a business, and having experts on your show as guests helps you to build your network
  • When you approach a large company for an interview, the people you will be dealing with will also be the decision makers you will later approach with an idea about making a show for them
  • An interview based show is easier to fit into your busy schedule
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Microphone MoneyBy Matt Brechwald

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