It's often said that Dan Kennedy's principles have a life changing effect on entrepreneurs. On this episode of the Magnetic Marketing Podcast is Trent Chapman, the COO of FixYourFunnel.com. Trent talks about how he uses Dan’s direct response marketing techniques in the world of SMS or text marketing, how he blends automation with a human touch, and how he was able to build a business that generated $1.2M in sales in one year with just 3 employees.