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“In a brand new, early stage startup, no one can be above doing something. As the months rolled on, I started to get an appreciation for just how much a startup was like my military experience. I really leaned in and relied on that experience in saying, “I’ve never done marketing, I’ve never worked in a CPG company, I’ve never worked in an e-commerce company, but what I have done is worked in a really chaotic environment without a lot of guidance and had to roll up my sleeves and get it done. So I might not know startups, I might not marketing, I might not know e-commerce or food, but I know how to operate in this environment. So trust yourself, trust your gut - you can do this."
– Molly Laufer
Molly Laufer is the Director of Client Strategy in the Marketing & Advertising space with the Company, Oxford Road - which is the fastest growing full-service ad agency serving the Consumer Tech industry.
She started out at the University of Virginia, where she did ROTC and earned a Bachelor of Arts in Foreign Affairs and Russian. Molly then served for four years in the Navy as a Surface Warfare Officer, serving onboard the Frigate USS SAMUEL B. ROBERTS as well as with DESTROYER SQUADRON 23. When she transitioned from the Navy, she was the first employee of the startup, NatureBox - a company that now has over 100 employees and has raised over $58M in funding. At NatureBox she started with Social Media and Content Marketing, and eventually became their Director of Customer Acquisition
In this conversation, we cover a lot of topics, including:
QUESTION OF THE DAY: How can I make these episodes more valuable to active duty military personnel considering transitioning to the civilian world? Please let me know in the comments.
Scroll below for links and show notes…
Show Notes4.9
159159 ratings
“In a brand new, early stage startup, no one can be above doing something. As the months rolled on, I started to get an appreciation for just how much a startup was like my military experience. I really leaned in and relied on that experience in saying, “I’ve never done marketing, I’ve never worked in a CPG company, I’ve never worked in an e-commerce company, but what I have done is worked in a really chaotic environment without a lot of guidance and had to roll up my sleeves and get it done. So I might not know startups, I might not marketing, I might not know e-commerce or food, but I know how to operate in this environment. So trust yourself, trust your gut - you can do this."
– Molly Laufer
Molly Laufer is the Director of Client Strategy in the Marketing & Advertising space with the Company, Oxford Road - which is the fastest growing full-service ad agency serving the Consumer Tech industry.
She started out at the University of Virginia, where she did ROTC and earned a Bachelor of Arts in Foreign Affairs and Russian. Molly then served for four years in the Navy as a Surface Warfare Officer, serving onboard the Frigate USS SAMUEL B. ROBERTS as well as with DESTROYER SQUADRON 23. When she transitioned from the Navy, she was the first employee of the startup, NatureBox - a company that now has over 100 employees and has raised over $58M in funding. At NatureBox she started with Social Media and Content Marketing, and eventually became their Director of Customer Acquisition
In this conversation, we cover a lot of topics, including:
QUESTION OF THE DAY: How can I make these episodes more valuable to active duty military personnel considering transitioning to the civilian world? Please let me know in the comments.
Scroll below for links and show notes…
Show Notes