Molly Mahoney, Broadway performer turned AI specialist, shares her journey from stage to digital influence and reveals strategies for building authentic connections that convert to business success.

• The vanity metrics trap: why chasing followers doesn't necessarily translate to business success
• How having a video reach 39 million views caused anxiety rather than celebration 
• The "Party Bus Strategy": a system for promoting content before and after publication
• Why what you do around your video matters more than what's in the video
• Leveraging affiliate relationships not just for revenue but for expanding visibility
• Finding your "weird" as your superpower in content creation
• The surprising power of GIFs - how Molly's Giphy account generated 268 million views
• Using AI to amplify your authentic voice rather than replace it
• Building backup systems to navigate technology failures and platform changes.

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