Big thanks to George Nenni with Generations Digital for stopping by Facts Not Feelings Friday and chatting.

This week we are super excited to have PCG Digital’s CEO Glenn Pasch on the show. The show will be a must listen for sure!

What do Chick-fil-a, Walt Disney, and the Apple Store have in common? Their customer service is top notch. They seem to genuinely care about their customers/clientele. They are friendly, courteous, polite, treat the customer with respect, make sure the customer is always put first, and when they make a mistake are quick listen, apologize, and to solve it. They are always trying to innovate to better serve the customer and make the customer journey more streamlined and seamless. When they hire a potential candidate, one must meet their high standards vs trying to mold them later. All these companies empower their employees. They expect them to bring a positive attitude to work and to go above and beyond for the customer and the company. Then there are the numerous other companies that simply don’t care. Regardless how long you have been a loyal customer, how much money you have spent with them, it means absolutely nothing as you are simply a number. Cross train your teams! Empower your employees. If you walk into an Apple Store, any employee can help you. Let the same be true for your business.

Buy George's Book: https://amzn.to/3GD10CE
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