Personal Brand Blueprint

Monetize Your Personal Brand with LinkedIn Newsletters


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In this episode, you'll learn:

→ Jordan's journey from 0 to 18,000+ subscribers since 2019

→ Proven strategies for launching and promoting your newsletter

→ The power of consistent, valuable content

→ Tips for leveraging your LinkedIn audience effectively

→ How to monetize your newsletter through sponsorships


And catch bonus tips from today's episode in the next Brand Science Newsletter...


📬 Get It Here: https://davepolykoff.com/newsletters


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TIMESTAMPS 


00:00 Introduction to Personal Branding and Newsletters

00:22 Meet Jordan Mendoza: LinkedIn Newsletter Expert

01:31 Jordan's Journey: From Corporate Role to LinkedIn Success

04:56 Launching 'Trailblazing Tips' Newsletter

08:04 Crafting a Winning LinkedIn Newsletter Strategy

14:43 Creating and Publishing Your LinkedIn Newsletter

20:33 Promoting and Growing Your Newsletter Audience

28:34 Leveraging LinkedIn Communities for Growth

29:29 Building Effective Funnels on LinkedIn

31:37 Audience Growth and Engagement Strategies

33:14 Optimizing Newsletter Frequency and Content

34:57 Strategic Calls to Action and Securing Sponsorships

37:09 SEO Benefits and Long-Term Newsletter Visibility

40:27 Monetizing Your LinkedIn Newsletter

49:36 The Future of LinkedIn and Upcoming Features

52:19 Final Thoughts and How to Connect with Jordan


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CONNECT WITH JORDAN


📬  Newsletter: https://www.linkedin.com/newsletters/6876353319049207808/

📸  Instagram: https://instagram.com/therealjordanjmendoza

💼  LinkedIn: https://www.linkedin.com/in/jordanjmendoza

🎵  TikTok: https://www.tiktok.com/@jordanjmendoza

👤  Facebook: https://facebook.com/therealjordanjmendoza

🐦  X/Twitter: https://x.com/jordanjmendoza


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CONNECT WITH ME

🌐  Website: https://DavePolykoff.com

📸  Instagram: https://www.instagram.com/davepolykoff

💼  LinkedIn: https://www.linkedin.com/in/dave-polykoff/

🎵  TikTok: https://www.tiktok.com/@davepolykoff

👤  Facebook: https://www.facebook.com/davidpolykoff

🐦  X/Twitter: https://x.com/DavePoly

📹  YouTube: https://www.davepoly.com/yt


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⭐ Leave a rating on Spotify

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⭐ Leave a review on Apple Podcasts

https://podcasts.apple.com/us/podcast/brand-science/id1739150806


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🧰  MY TOOLS FOR RUNNING BRAND SCIENCE

SOFTWARES

Recording → Riverside 🔗 https://bit.ly/get-riverside

Editing → Descript  🔗 http://www.descript.com

Content Repurposing → Castmagic 🔗 https://bit.ly/signup-castmagic

Images → Canva 🔗 https://canva.com

Finding Guests → Podmatch 🔗 https://bit.ly/get-podmatch

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Camera → Sony Alpha ZV-E10 🔗 https://amzn.to/3JY7C2v

Microphone → Shure MV7+ 🔗 https://amzn.to/3JY7LTB

Mic Holder → Elgato Wave Mic Arm 🔗 https://amzn.to/3QF2RP7

Teleprompter → ILOKNZI 12” 🔗 https://amzn.to/3USPoFU

Headphones → Sony WH1000XM3 🔗 https://amzn.to/3UTZTZz

4K Recording → Elgato Cam Link 4K 🔗 https://amzn.to/3UWW8mj

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Personal Brand BlueprintBy Dave Polykoff