Let's Talk About...

MONOXIDE with Tyler Ferguson


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On this week’s Let’s Talk About… episode, Elise sits down with Tyler Ferguson, designer and founder of MONOXIDE.


MONOXIDE was launched in the summer of 2012 and it all started with a broken piece of jewelry. Instead of throwing that piece away, Tyler tried to fix it herself. And just like that a fire was lit, MONOXIDE was born and Tyler found herself at the local bead store buying supplies. At first Tyler reimagined vintage pieces into modern treasures and taught herself design through the disassembly of each piece. As demand grew, she shifted away from one of a kind pieces and began creating collections. However that love of being so hands on and discovering a piece bit by bit has never left her. Because of this Tyler does not draw her pieces like most but still constructs each sample by hand before it goes into production for her collections.


Elise and Tyler talk about the story behind Monoxide, her life as a designer, her favourite moments of being an entreprenuer, and advice for other young people wanting to start their own business. 


“I was really young and that’s actually the question I get asked the most because when I say I’m in business for 10 years, they’re like, I don’t believe you prove it. So I started when I’m 18 and for anybody who’s listening who is young I do encourage you to just do it. There’s a lot of opportunities out there to help young business owners and it’s been the best decision I ever made, you know? It feels like I’ve always been an entrepreneur. To be honest, I remember when I was a kid playing with my friend, we actually pretended to own a business and be like the CEOs and the executives.” Tyler tells Elise on Let’s Talk About.


In this Episode we talk about:

Life as an entreprenuer

How she created MONOXIDE

The vision behind the brand

Her journey as a CEO

Favourite moments being in the business for 10 years


Resources:

Read the show transcript

Follow MONOXIDE on social media: @monoxidestyle

Shop MONOXIDE's collection

Check out our website

Follow us on social media: @style_canada


Check out Tyler’s collection at our ‘the edit’ summer pop-up in Niagara-on-the-Lake. Our chic general store located at 1-233 King Street in NOTL, is open July 1 - 31, 2022, every Thursday to Monday from 10:00 a.m. to 5:00 p.m..


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Let's Talk About...By STYLE Canada

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