In this edition of GTM mavericks, we welcomed Molly Vorwerck, Head of Marketing at Monte Carlo.

Molly shared her thoughts on category creation and content in B2B SaaS and a whole lot more.

We explored why:

- You should create an emotional connection offline and on

- It pays to put a face on your product

- Content quality trumps quantity Dive deeper into GTM mavericks here: https://www.commonroom.io/podcast/ Follow Common Room on LinkedIn here: https://www.linkedin.com/company/common-room-hq/

Follow Molly on LinkedIn here: https://www.linkedin.com/in/vorwerck/

Join Uncommon, the Common Room community, here: https://www.commonroom.io/community/