98. More Than A Shirt

We're joined by author and journalist Joey D'Urso to talk about the relationship between football kits, power, marketing and geopolitics through the lens of his recently published book.

With huge commercial value and unlimited marketing opportunities, football kits have become the most popular way for brands to gain exposure to new audiences and demographics.

But football kits often become central to other issues surrounding money and power, and sometimes not all is as it seems.

Subscribe to The Footbal Heritage Extra on Patreon for £3 per month and get an extra podcast every week.

https://www.patreon.com/cw/FootyHeritage

About Us

Website

footballheritage.co.uk

Email

[email protected]

X

@_footyheritage

BlueSky

@footballheritage.bsky.social

Instagram

@_footyheritage

YouTube

@FootballHeritageFH

About Our Guest

Joey D'Urso

@josephmdurso

'More Than A Shirt: How Football Shirts Explain Global Politics, Money and Power'

https://stanchionbooks.com/products/more-than-a-shirt-how-football-shirts-explain-global-politics-money-and-power