Account Academy

Morgan Stanley: Harnessing Data and Modernizing Infrastructure to Power Global Finance


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Selling technology solutions to Morgan Stanley?

This latest Account Academy podcast details Morgan Stanley's multi-cloud architecture (Azure, AWS) and data modernization (Snowflake VPS) priorities. We also dive into the firm's AI efforts, including the GPT-4 Assistant and Project Genome. Technology modernization is crucial to driving durable growth towards the firms goal of $10 trillion in client assets and a 70% efficiency ratio.

So jump on the treadmill and enjoy this Morgan Stanley deep-dive tailored to help sales and marketing better understand this finance giant. We hope our insights fuel more relevant and effective ABM and account engagement strategies.


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Account AcademyBy PipelineIQ