In this thought-provoking episode of Steve’s Rants, Steve Sims dives deep into a surprising reason why so many companies stumble—not from a lack of opportunities, but from too many. Drawing on his experience working with entrepreneurs, Steve highlights how early business success often leads to an overwhelming flood of new possibilities, collaborations, and ideas. The danger, he argues, is that entrepreneurs are naturally wired to say “yes” to opportunity, but this can actually cause businesses to implode under the weight of endless options and distractions.

Steve shares a refreshing, practical system for managing this opportunity overload without ever having to say the dreaded word “no.” He introduces a simple three-column approach—“now,” “not now,” and “not me”—to help prioritize ideas, stay focused, and avoid burnout. Through real-world examples and his signature straight talk, Steve reveals how moving ideas between these columns can keep your business on track while still allowing space for creativity and growth. He stresses the value of knowing your strengths, outsourcing weaknesses, and focusing on what you do best.

This episode is a must-listen for entrepreneurs and business owners seeking clarity amid chaos. Discover why being selective with opportunities is crucial to long-term success, and learn how a disciplined approach to innovation can keep your business thriving—even in the face of constant temptation to chase the next big thing. As always, Steve encourages listeners to take action: disrupt, connect, and grow, because life’s too short to play it safe.