Mostafa El-Bermawy is VP of Marketing at Workzone, but “SEO” probably belongs somewhere in his title, too.

Mostafa has been doing SEO for about eight years. He’s made a lot of mistakes, but those mistakes helped him eventually settle on a formula that work very well for creating sustainable SEO.

Listen in to hear Mostafa share some of his SEO formula, as well as his thoughts on marketing automation today.

Find a breakdown of this episode here.