Let’s face it, being a product manager for a movie theater chain was not an easy job before the Covid-19 virus showed up. 

Netflix and other  streaming services were cutting into people’s desire to go out and  purchase movie tickets. Now that the virus has arrived, movie theaters  have been closed and even more people have become comfortable sitting at  home watching TV instead of going to the movies. It looks like these  product managers have a real challenge in front of them. 

How are they going to change their product development definition in order to get customers to come back to the movies?