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Mukn Launches Web3 Enabler for Crypto Payments in Salesforce
One of the biggest barriers to the enterprise adoption of blockchain is the lack of integration between blockchain-based workflows and the traditional back-office systems (financials, ERP, CRM, etc.) that companies depend on to run their businesses. Without such integrations with some of the more commonly used back-office platforms, blockchain-based workflows are practically rogue in the way they escape an organization's technological control points for business process standards governance.
At a blockchain meetup in Cambridge, MA, Blockchain Journal editor-in-chief David Berlind caught up with Mukn (pronounced "moon") CEO Alex Smart who claimed that his company's offering – Web3 Enabler – is the first plug-in to integrate an organization's blockchain and cryptocurrency workflows with its existing customer relationship management (CRM) processes as they exist in Salesforce.com. According to Smart, Web3 Enabler is the only offering of its kind that's also available through Salesforce's AppExchange; the Salesforce-operated marketplace where customers of Salesforce can shop for, and activate third-party add-ons to their Salesforce deployments.
Mukn's Web3 Enabler is one of a growing list of solutions that target enterprise back-office integrations with blockchain. Others include Bitwave which focuses on bridging blockchain and cryptocurrency workflows to existing financial systems like Netsuite and SAP's Digital Currency Hub which looks to cross the gap between those same workflows and SAP's portfolio of enterprise resource planning (ERP) solutions. One of the big advantages of Web3 Enabler, according to Smart, is how an organization's Salesforce workflows for existing fiat currencies are easily applied to cryptocurrency payments without the need for major changes or team training.
To watch the video version of this podcast or read its full-text transcript, go to: https://www.blockchainjournal.com/interview/mukn-launches-web3-enabler-crypto-payments-salesforce
The video can also be watched on Blockchain Journal's YouTube Channel at https://www.youtube.com/watch?v=x5wVgvrfIRg
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By Blockchain JournalOne of the biggest barriers to the enterprise adoption of blockchain is the lack of integration between blockchain-based workflows and the traditional back-office systems (financials, ERP, CRM, etc.) that companies depend on to run their businesses. Without such integrations with some of the more commonly used back-office platforms, blockchain-based workflows are practically rogue in the way they escape an organization's technological control points for business process standards governance.
At a blockchain meetup in Cambridge, MA, Blockchain Journal editor-in-chief David Berlind caught up with Mukn (pronounced "moon") CEO Alex Smart who claimed that his company's offering – Web3 Enabler – is the first plug-in to integrate an organization's blockchain and cryptocurrency workflows with its existing customer relationship management (CRM) processes as they exist in Salesforce.com. According to Smart, Web3 Enabler is the only offering of its kind that's also available through Salesforce's AppExchange; the Salesforce-operated marketplace where customers of Salesforce can shop for, and activate third-party add-ons to their Salesforce deployments.
Mukn's Web3 Enabler is one of a growing list of solutions that target enterprise back-office integrations with blockchain. Others include Bitwave which focuses on bridging blockchain and cryptocurrency workflows to existing financial systems like Netsuite and SAP's Digital Currency Hub which looks to cross the gap between those same workflows and SAP's portfolio of enterprise resource planning (ERP) solutions. One of the big advantages of Web3 Enabler, according to Smart, is how an organization's Salesforce workflows for existing fiat currencies are easily applied to cryptocurrency payments without the need for major changes or team training.
To watch the video version of this podcast or read its full-text transcript, go to: https://www.blockchainjournal.com/interview/mukn-launches-web3-enabler-crypto-payments-salesforce
The video can also be watched on Blockchain Journal's YouTube Channel at https://www.youtube.com/watch?v=x5wVgvrfIRg