Inside Shopify UX

Multi-channel with Veronica Wong and Lola Oyelayo-Pearson


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Multi-channel works towards helping merchants with their #1 challenge: growing their sales by marketing and selling on owned and unowned channels. Multi-channel is also the team that manages some of the key product initiatives we have with Shopify's largest partners including Facebook and Google.

In this episode Multi-channel UX director Lola Oyelayo-Pearson speaks with senior designer Veronica Wong about:

  • why we are so invested in creating multi-channel experiences for our merchants?
  • top skills for a product designer to work in this space
  • how running her own online business informs Veronica's work
  • the UX challenges of working with major partners
  • The full transcript is available at: https://ux.shopify.com/inside-shopify-ux-4-multichannel-111bf5bc69bd

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    Inside Shopify UXBy Lola Oyelayo-Pearson

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