If you’re a beauty professional or student looking for real, results-driven insights, this episode is for you.

On this episode of Beauty Babble, Suzanne sits down with Shelby Hopkins, a CIDESCO-certified medical esthetician from Calgary. Shelby shares her personal journey in esthetics, her experience across clinical practice, distribution leadership, and professional advocacy with CIDESCO Section Canada.

They discuss:

• Shelby’s path to CIDESCO and the empathy it cultivated
• Differences between medical spa and traditional esthetics
• Building product knowledge and confidence through distribution
• Professional social media strategies for estheticians
• Preventing burnout and balancing multiple roles
• Advice for students exploring diverse career paths

Follow Shelby on socials for pro tips and results-driven esthetics content:

• Instagram: @shelbynoellebeauty

✨ Connect with Suzanne: [email protected]

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