<p>Dustin talks with HP Indigo’s Elad Zmora about the new technology of HP and the bets they are making in the future of packaging and labels. They also talk about what the price of change actually is to bring in digital equipment, how much waste is actually present in the packaging workflow, and the biggest threat that exists to Converters now and in the future.</p>

Dustin talks with HP Indigo’s Elad Zmora about the new technology of HP and the bets they are making in the future of packaging and labels. They also talk about what the price of change actually is to bring in digital equipment, how much waste is actually present in the packaging workflow, and the biggest threat that exists to Converters now and in the future.

[MUST LISTEN] HP's Big Bets on Packaging's Future w/ Elad Zmora (HP) - Episode 13

The digital packaging space is leading major changes, but many companies and professionals aren't ready for the shifts currently happening. Dustin Steerman talks with the brightest in the space and offers his own take on the digital print, packaging and manufacturing industry, and how people can adapt to dominate in this sleeping giant of a category.

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[MUST LISTEN] HP's Big Bets on Packaging's Future w/ Elad Zmora (HP) - Episode 13

[MUST LISTEN] HP's Big Bets on Packaging's Future w/ Elad Zmora (HP) - Episode 13