In this episode I talk about one of the first ever mistakes I made going after the wrong type of customers, which resulted in me closing 0/10 sales calls...

I talk about the importance of being selective with who you target and why business having raving 'diehard' customers you shouldn't target and 'frustrated' customers you should go after everyday!

If you'd like to reach out about anything you heard in todays podcast, connect with me on LinkedIn and send me a message - https://www.linkedin.com/in/louisadkins/

See you in Episode 3!