Welcome To Episode #49 of the Amazon FBA Private Label Show Podcast!

In this episode, I get crazy and reveal to you what happens when you use creative product images instead of normal product images.

Listen to this Amazon FBA podcast now!

 

My Experiment With Crazy Product Images - Amazon FBA Private Label Podcast Show

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Good product images are extremely important to the success of your products on Amazon.

I recently ran some split tests that tested standard product images versus creative product images.

My theory was that by using creative product images my images would stand out and get more clicks and impressions compared to my competition.

More impressions would lead to more sales naturally and of course more profit.

I used Splitly to test the different main images out.

Here were the results:

Product # 1

• Normal image received many more impressions than the creative
• Normal image had a 1.71% increase in conversion over the creative image
• Normal image sold 2 more on average per day!  That is over 700 more units sold over a year!
• WINNER - Standard style main image

Product # 2

• Standard main image received many more impressions than the creative
• Creative main image had a 4% higher conversion rate
• Standard main image made $30 in profit per day more than the creative image
• WINNER - Standard style main image

I would encourage you to always get extra images made up by your photographer. Think outside the box and test out different ones as I did here. As you can see images really matter. Always keep testing to maximize profit.

As mentioned in the podcast I use Splitly to handle all my split testing needs. I have been using it for a while now and I love it because it helps me see what performs best on my listings. If you have products up on Amazon then you absolutely want to be split testing.

To get a free trial and listener discount click here <---------

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If you haven't yet listened to Episode 3 where I talk about "How To Find A Winning Private Label Product" then please do that as well.

Check Out Episode 3 of The Private Label Podcast

Check out my Quick Start Guide To Finding A Winning Private Label Product <===Click Here

SUBJECT TIMES ON PODCAST:

[X]  I-TUNES REVIEW - TO LEAVE A REVIEW CLICK HERE

[1:50] Ready for Q4?

[3:23] Winner of the split testing poll

[5:00] My crazy image experiment

[12:40] Testing other image arrangements

[X] SUBSCRIBE TO THE SHOW

[X] JOIN THE FB GROUP

RESOURCES MENTIONED IN THIS EPISODE:

Splitly is an AWESOME tool that now allows us to split test various things on your product listings like pricing and images to measure how they perform over time. If you want to maximize your profits and destroy the competition you need to be split testing your listings. I have been using this so for a while now and I am loving it because Splitly does all the heaving lifting for me.

Greg Mercer of Jungle Scout is one of the faces behind Splitly and has allowed me to offer my listeners and exclusive discount on this new software. Start with a free trial if you want to try it out first.
Receive an exclusive PLS discount off your first month of Splitly===> Use Special PLS Link Here

For all other resources and tools that I use in my Amazon business please see the resources link.

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My Experiment With Crazy Product Images - Amazon FBA Private Label Podcast Show EP49