Jump In Podcast: How to Become a Freelancer

My Road to Success: From Sales to an Award-Winning Publicist

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Tracy Lamourie is a high-profile international award-winning publicist, she is the Founder and Managing Director of Lamourie Media Inc.

Tracy did not choose a traditional career path for a publicist. While having no education and experience in PR, she fit herself into a career that she thought should be.

Her journey started by writing a press release as an activist for a good cause, up to working in sales and jumping into PR as a freelancer.

Now she is the proud owner of Lamourie Media Inc, helping people reach the media and build their public presence.

In this episode, you will…

  • Learn how Tracy Lamourie jumpstarted her career in PR with no upfront education or experience
  • Get all the tips on how to build your personal brand
  • Understand the path Tracy chose to price and package her services to serve her clients
  • Know how to reach to media to create a public presence

    • Insights:

    • ''Don’t be afraid of going to every table and telling people what you do''
    • ''You can be as smart, as wise, but if you are in the corporate world, it’s other people making all the decisions you live and die on''
    • ''I’ve really boutique my prices so that everyone is getting exactly what they need''
    • ''It is definitely hard to price yourself, you bounce between not wanting to undervalue yourself either, but you also need to build up your reputation''
    • ''I didn’t have an industry to fit myself into, I kind of created what I thought it should be, from what I should do, and the result is that people tell me that I do more than any other publicist has done for them''

      • Tips:

      • Don’t be afraid to ask for referrals
      • Boutique your prices
      • Build up your reputation
      • Put yourself out there
      • Don’t be afraid to go to every table and telling people what you do
      • Don’t put all your eggs in one basket

        • Contact Tracy Lamourie:

        Website: http://www.lamouriemedia.com/

        Email: [email protected]

        Instagram: https://www.instagram.com/tracylamourieprmedia/

        LinkedIn: https://www.linkedin.com/in/tracylamourie/

        Book an appointment with Tracy: https://calendly.com/lamouriemedia


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        Jump In Podcast: How to Become a FreelancerBy Doina Bejenaru
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