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My Wife’s $2 Million IKEA Desk
Subscribe to the Red Pill Retirement podcast in iTunes
In Ian’s home, there is a simple, unassuming IKEA desk. The retail value of this desk is probably around $200, but Ian and his wife frequently refer to it as their “$2 Million IKEA desk.”
That’s because the activity that has taken place at that desk over the last few years has gotten them to a point where they are now generating $2 Million in annual revenue from the comfort of their home.
In this episode, we talk about what steps they took to build a location independent, seven-figure business that they can run from anywhere in the world. It certainly didn’t happen overnight, but with the right combination of planning and persistence, it is an outcome that anyone can replicate.
If you’re interested in learning about how to acquire or start an online business that can help you make progress toward your own $2 Million IKEA desk, you should definitely give it a listen.
Key Takeaways
The Impetus for Buying the Desk (And The Business)
We cover the details of Ian’s relocation from the U.S. to Dubai and the decision that had to be made when his wife and children came to join him indefinitely. Together, they decided that it would be better to acquire an existing business than for his wife to enter the local job market.
We talk about the thought process behind their decision and the steps they took to identify, validate, and eventually acquire a profitable eCommerce business. We also talk about some of the mistakes they made and lessons they learned on their way to growing the business to $2 Million in annual revenue.
Setting Realistic Expectations Is Key
We emphasize that building or acquiring an online business is not a foolproof investment. It is important to only use capital you are willing to lose and to diversify your investment by building or purchasing multiple smaller properties rather than one large site.
Success Doesn’t Happen Overnight (Or Without Hard Work)
Additionally, it is important to understand that simply acquiring a profitable business is not enough. You need to apply a disciplined approach to expanding the business in order to recoup your initial investment and begin generating that outsized return.
While it is certainly a viable financial pursuit, you should not expect to reap the benefits without putting in the time, energy, and resources that are required to facilitate exponential growth.
There Are Resources and Communities Available to Help You
Being an entrepreneur can feel lonely and isolating, but it doesn’t have to be. Most people who are ahead of you in the journey are more than willing to set aside time to coach or mentor you on how to make the most of your investment.
We talk about ways that you can reach out to these individuals and get the intellectual and emotional support you need to push through the challenging times and ul
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By Ian Bond
5
33 ratings
Subscribe to the Red Pill Retirement podcast in iTunes
In Ian’s home, there is a simple, unassuming IKEA desk. The retail value of this desk is probably around $200, but Ian and his wife frequently refer to it as their “$2 Million IKEA desk.”
That’s because the activity that has taken place at that desk over the last few years has gotten them to a point where they are now generating $2 Million in annual revenue from the comfort of their home.
In this episode, we talk about what steps they took to build a location independent, seven-figure business that they can run from anywhere in the world. It certainly didn’t happen overnight, but with the right combination of planning and persistence, it is an outcome that anyone can replicate.
If you’re interested in learning about how to acquire or start an online business that can help you make progress toward your own $2 Million IKEA desk, you should definitely give it a listen.
Key Takeaways
The Impetus for Buying the Desk (And The Business)
We cover the details of Ian’s relocation from the U.S. to Dubai and the decision that had to be made when his wife and children came to join him indefinitely. Together, they decided that it would be better to acquire an existing business than for his wife to enter the local job market.
We talk about the thought process behind their decision and the steps they took to identify, validate, and eventually acquire a profitable eCommerce business. We also talk about some of the mistakes they made and lessons they learned on their way to growing the business to $2 Million in annual revenue.
Setting Realistic Expectations Is Key
We emphasize that building or acquiring an online business is not a foolproof investment. It is important to only use capital you are willing to lose and to diversify your investment by building or purchasing multiple smaller properties rather than one large site.
Success Doesn’t Happen Overnight (Or Without Hard Work)
Additionally, it is important to understand that simply acquiring a profitable business is not enough. You need to apply a disciplined approach to expanding the business in order to recoup your initial investment and begin generating that outsized return.
While it is certainly a viable financial pursuit, you should not expect to reap the benefits without putting in the time, energy, and resources that are required to facilitate exponential growth.
There Are Resources and Communities Available to Help You
Being an entrepreneur can feel lonely and isolating, but it doesn’t have to be. Most people who are ahead of you in the journey are more than willing to set aside time to coach or mentor you on how to make the most of your investment.
We talk about ways that you can reach out to these individuals and get the intellectual and emotional support you need to push through the challenging times and ul