Kembara RIUH Keluarga Malaysia (RIUH Keluarga Malaysia Nationwide Tour) is an initiative by MyCreative Ventures to invigorate the creative economy and bring the community closer to the creative ecosystem. Ahead of their next event in Melaka called RIUH NAU!, happening from the 5th to 7th of August at Dataran Pahlawan, Melaka, we speak to Junady Nawawi, Group Chief Executive Officer of MyCreative Ventures, to learn more about the event, as well as their plan to help propel the creative industry to contribute to the nation's GDP.