The Dopamine Slot Machine

Myself, From Gaming Addict to Digital Campaigner


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In this week's episode, Andrew takes the opportunity to explore his own relationship with video games, and how it has changed over the years, whilst reflecting on the risks he was exposed to.

Andrew, a father of two and lifelong gamer, teams up with Brandon, a consumer psychologist and ex-pro video game coach, to uncover how Roblox hooks young players. They explore its addictive design, in-game currency (Robux), and the potential risks, from overspending to inappropriate content.

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The Dopamine Slot MachineBy Andrew Wilmot