In this episode of UnEDited, Ed sits down with Naddy Onions to talk about her bold move from agency life to leading in-house marketing at Prezzo. They dive into the realities of balancing creativity with operational challenges, and how to keep agency relationships running smoothly. Naddy also shares insights on fostering agency relationships, breaking through industry silos, and why keeping a cool head as a leader is key to success. Expect sharp insights, a few laughs, and Naddy’s no-nonsense motto: “Just F***ing Do It” (JFDI). Whether you’re managing a team or collaborating with one, this episode is packed with takeaways to keep your marketing efforts efficient and effective.