Nancy Duarte | The Duarte Method: Persuasion through Storytelling

Today’s guest on the Art of Adventure podcast is the storyteller, entrepreneur, communication expert, and award-winning author, Nancy Duarte. Her latest book, DataStory: Explain Data and Inspire Action Through Story, talks about how organizations use data to identify problems or opportunities, and eventually make apply these in making big decisions. As she is a great storyteller, Nancy also applies the story framework for herself, especially when she is going through hard times. She likes to see herself as a character in her own story in moments of struggle, just like the storylines you see in every book and movie. Telling stories is more than just imparting data. Nancy has worked not just for the improvement of the biggest companies, but also in changing people’s lives, through helping them present their stories to the world. In this episode, Nancy also talks about what it is like being married to someone who is her exact opposite. She shares that despite the differences in interest, she has made her relationship work effectively. Listen and enjoy from this very personal and connecting episode with a great storyteller, and at the same time, learn about how you can get better at the important skill of storytelling.   What you’ll learn in this episode: * How Nancy discovered her love for storytelling* How Nancy started her business online* The relationship Nancy has with her husband who is also a business partner* How the story framework has helped big companies in sharing their stories and also in identifying issues and making big decisions* The importance of developing storytelling skills Quotes: "Use story when you talk about data when you are hoping to change minds and behavior" - Nancy Duarte "Anyone who wants to lead needs to be a strong storyteller" - Nancy Duarte "Bad communication about data slows down an organization's decision making" - Nancy Duarte "My husband and I catalogue our stories to tell later" - Nancy Duarte "We have built into our environment: honor each other's differences" - Nancy Duarte Continue the Adventure:Nancy Duarte Youtube:Duarte Inc.