Strategic Finance Lab

Narratives in the Numbers: A Smarter Way To Make Big Decisions


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Many executives are drowning in data yet starved for insight. In this episode, risk expert Brian Hagen talks to NeuGroup Insights writer Justin Jones about how narrative framing—paired with AI—can cut through the noise and drive smarter decisions.

Mr. Hagen, founder of the Decision Empowerment Institute and an adjunct professor at Cal State Fullerton, explains why even the most quantitative analyses need a story to stick. He outlines his PRO Analytics framework—problems, risks and opportunities—which helps companies structure decisions, evaluate trade-offs and prioritize projects based on ROI.

He shares real-world examples: One corporate client saved millions by canceling risk mitigation efforts with negative ROI. Another restructured its insurance portfolio to better protect enterprise value—without increasing costs.

Plus, learn how Mr. Hagen’s new venture, GENAIDA, uses generative AI to accelerate and enhance risk assessment—cutting weeks of work down to hours while empowering, not replacing, human judgment.

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Strategic Finance LabBy NeuGroup