Up Your Creative Genius

Natalie Webb: Women empowerment and environmental sustainability in the coffee industry


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Natalie is the executive director of Cafecita, a fair trade coffee company focused on women's empowerment and environmental sustainability. Prior to moving into the coffee world, Natalie had worked as a human rights lawyer, traveling to over 70 countries and living in 10, before returning to her hometown of Los Angeles to create a company that combined her love of coffee with her passion for social justice.
Timestamp
1:21 What makes who Natalie Webbs is today
12:08 Dive deep into the background of Cafecita
13:59 The process of finding the right coffee plantations
17:57 Natalie shares her shift from Human Rights Lawyer to Entrepreneur
21:08 Natalie shares tips in team managing as a leader
23:37 Meeting her coffee growers
27:35 Walking through the day as Natalie
32:39 Accomplishing the Cafecita mission
34:38 Natalie shares her tips about pivoting businesses and the importance of support squad
Social Media
Cafecita's socials are:
Website: www.cafecitacoffee.com
Instagram: @cafecitacoffee
Facebook: @cafecitacoffee
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Up Your Creative Genius
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Up Your Creative GeniusBy Patti Dobrowolski

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