Hey all! Hope you had a great thanksgiving weekend!

On today's show, I sit down with Nathan Murray, CEO of Murray Marketing Services, LLC. During our hour together, Nathan teaches me everything I ever wanted to know about Google and Facebook ads, the cost of clicks, digital marketing, and much more! You won't want to miss it!

HERE's the RUNDOWN...

• 4:35 – Nathan’s first exposure to Google ads
• 10:30 – Initial steps of working with a new client
• 15:15 – The difference between Facebook ads and Google ads
• 32:50 – How much does a click cost?
• 40:15 – What is SEO?
• 46:20 – Current marketing trends
• 50:10 – Is TikTok an effective tool to promote long-form podcasts?

LINKS

• Murray Marketing Services Website: https://www.murraymarketingservices.com/
• Google's Fundamentals of Marketing Course: https://learndigital.withgoogle.com/digitalgarage/course/digital-marketing
• MailBrew: www.mailbrew.com